... we apply to register trademarks
Why register a trademark? - What you gain from trademark registration
It does not make good business sense to protect software, yet leave brands exposed
Most businesses protect their computers with anti-virus software, and yet often they leave their more valuable brands exposed.
• Someone could copy your name,
• copy your business, and
• steal your brand.
• So, why register a trademark? ... to protect it.
So how do you protect a trademark?
By letting us apply to get your brand name legally registered as a registered trademark for you in the country you require. We make applications for trademark customers to register trademarks legally in Ireland, UK, USA, the EU and other countries.
... registered trademarks become property assets
A registered trademark then can be protected just like personal property, because registration brings special rights to protect registered trademarks. Not only is the trademark protected legally like property, it can cover a wider territory than your business premises. Registration of a trademark extends across a whole country, and, indeed, can cover several countries.
Once your trademark is registered, monopoly rights attach to registered trademarks for the country(ies) involved.
By registering your brand or logo, you get an exclusive right to use the registered trademark - granted by the country for which you obtain registration. Once registered, you can renew the trademark registration indefinitely, every ten years.
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... worthwhile to register trademarks
It can be very worthwhile to protect your brands, since this can add a lot more value to your business. Our customers use us as trademark agents and trademark attorneys to obtain formal registration of their brands, trademarks and logos in Ireland, and for other countries where they intend to use them. Once the brand, trademark or logo is registered by the country, the Registered Trade Mark can be like a building or property belonging to your business. It can be licensed, transferred, assigned, conveyed, bought or sold.
... registered trademarks can legally use the r symbol
When your trademark, brand or logo is registered you can use the distinctive "R" in a circle on your web site, on your packaging, and other promotional material for the country registered.
Registered trademarks can distinguish and differentiate your products from your competitors.
After registration, your registered trademarks can make your business appear more valuable to an investor.
You can license the use of goods with your Registered Trade Mark - you can also licence the use of your registered trademark - even between subsidiaries, and charge royalties or licence fees for them.
In Ireland, transfers of registered trademarks are currently exempt from stamp duty.
Registered trademarks can build a barrier to entry to certain other competitors. This can make your business even more valuable, and help you hold a monopoly position with your registered brand.
... registered trademarks
Once you get your trademark registered, you can use it forever. However, you must use it in trade on a regular basis. The trademark registration can be renewed every 10 years.